The Laughing Cow

The deliciously creamy stackable cheese wedge that started it all! We created this WordPress website for The Laughing Cow, the legendary snack cheese brand that is beloved around the world.

Snack Ideas:

The website features over 130 colorful snack ideas and simple recipes which provide inspiration for fun and tasty ways to enjoy The Laughing Cow cheese wedges, and attract significant organic traffic via search.

SmartCommerce:

We worked with SmartCommerce to integrate a real-time Store Locator, as well as intelligent SmartButtons site-wide which allow visitors to add any product to their preferred local shopping cart with one click.

About the brand.

Since its founding in 1921, The Laughing Cow has been a brand that promises laughter, joy, and delicious snacking. We designed this site to embrace and embody all of those ideals, with colorful full-screen layouts and lively, scroll-activated animations. The ‘Our Story’ page presents a visual timeline of the brand’s colorful history, including the WW1 origins of their distinctive logo.